Have you ever heard how the PR folks are excellent spin doctors, this is precisely the story of Zoomo. The PR guys made martyrs out of a suicidal group. In India, they wanted to create a platform for used car sales. Selling used cars is probably a staple business in most countries. You have to have really poor business acumen to not be able to sell used cars. Hell, if Olx can have used underwear being sold on their website, used cars should be a cinch.
Zoomo - The beauty of PR
Zoomo - The beauty of PR
Zoomo - The beauty of PR
Have you ever heard how the PR folks are excellent spin doctors, this is precisely the story of Zoomo. The PR guys made martyrs out of a suicidal group. In India, they wanted to create a platform for used car sales. Selling used cars is probably a staple business in most countries. You have to have really poor business acumen to not be able to sell used cars. Hell, if Olx can have used underwear being sold on their website, used cars should be a cinch.